Concerto carried out the communication campaign to inform about and promote the Global Employee Engagement Survey conducted by the UCB group. Aim: to encourage employees to participate in the survey and share their ideas and opinions.
The campaign, which involved a wide range of media (roll-ups, screensavers, mini movies, animated gifs, digital banners, posters, window stickers…) was highly successful.
The agency also developed a large mobile advertising feature to attract attention and give it an event feel.